Everyone will fall in love with communicating with your audience through your content. For content creators, the content planner is essential, whether you’re a blogger, YouTuber, or social media influencer as part of your business.
Many people monetize their content, so we are running an online business with more thoughts and plans. It’s always a good idea to create or revisit your content marketing plan.
For these of you who are new to the digital world, don’t be overwhelmed by it. It might sound scary “content marketing plan”, but it’s not complicated.
You already know the basic concept of a business plan. There are four steps that should be processed consistently.
Planning, operating, developing, and content marketing.
Therefore, when you are running a business or shop, you need traffic to get sales. In order to receive this traffic, you need to create related content for the products you sell.
Dashboard content creator planner main
1. What is Your Brand?
The first step is to determine what you feel passionate about. Do you like to write blog posts, record videos, or create images for Instagram and Pinterest? Whether you can use it, you need to think about which content will match your business goals and vision. Select the form of the brand you are most excited about and focus on that first.
2. Who is Your Target Audience and What can you offer to solve their problems?
Business binder with long-term business tools
The second step is to think about who will be reading or watching your content and what problem will you be solving for your audience?
Ideally, your product and service will solve your client’s problems.
Let’s say you want to open a planner shop, for example. Your niche audience will be people who want to be more productive and well-organized. So, you can help them with solutions.
Now you might think about how you can offer the best solutions. Think about your audience who uses planners. They want their planner to be more functional, well-organized in each section, and easy to use.
When I started a digital planner business, for example, I wanted to help people to be more organized and productive. They combine the best of two worlds, traditional paper and digital with all benefits both have. With digital planners, you have more functionality, and better organization, and easier to carry them all in one device. You can write down your plans and thoughts by hand with Apple Pencil.
3. Choose the main focus channel for your content.
Now that you have decided on your preferred content form, choose the channels where you will share your content. The channels are Instagram, Facebook, YouTube, WebBlog, and Twitter, etc.
I also have the Arisu Creator Club and a Facebook group for my community to engage in, where I share the latest content and updates.
I recommend focusing on 1-2 platforms to grow first and then you can expand. In the first year of my business, I was too excited to share my content and products. I made a big mistake that expanded so many platforms. I realized my mistake not long ago. And I burnt out and I could not publish good quality content. I hope you don’t make this mistake. Please don’t overdo it. It takes time.
4. How to manage your creation and content.
Content Planner -marketing
Now that’s an interesting question and I always think about this. When I started a blog business 5 years ago, I didn’t have any content marketing strategy. I was a hobby blogger and did not even think about selling my products or service. I did not start with a shop. (like Etsy, Shopify, or woo-commerce). Occasionally posting on my website and Korean Community blog from time to time and not thinking about the questions above.
Of course, as expected, my first year was a slow and not profitable blog. In my second year, I started to do my research, and found out my niche and what I could make profitable in my writing and drawing. I repurposed my website and blog to change more focus on my community audience and what they want. I opened a shop on my site. (this is the best choice I ever made). and this started to turn around.
Long story to short, I have now my preferred content forms and channels I regularly post to. But, the problem is how to keep everything organized, and consistent, and track the progress?
Being a creator and journal lover, I designed my planners and journals to help your problems.
5. New Version of Content Creator Planner for Digital Planner Creators
Dashboard style content creator planner
We all use a day planner on a regular base. I am too, but when it comes to content planning, I use a Content Creator planner. It helps my content and social marketing idea and content tracking.
I designed a New Version of the Content Creator Planner. This is for Digital Planner creators like me. I have expanded from version 1 to change a realistic dashboard-style all-in-one planner for business owners and digital creators.
It has an editorial calendar for each month with quick links to detailed content planning pages, with long-term business goals and value, a creative board, a product plan, and a launch all in one place. It is a total game-changer for me.
Each week, I use this planner to how my content batch on a certain platform and how to do marketing. And tap on “Blog”, “Socials”, “Product” or “Other” and be instantly redirected to the page for that specific content. Also, to make things easier and even more visual, with color-coding. As most of the creators are visual and this method is quite useful. It helps to see the whole content schedule month at a glance and determine where there is a blank space to fill in. You can also see how many products and blog posts were created during the month and which area needs more attention.
Each page of this planner serves a specific role and helps to organize and schedule content, creating a way content marketing plan.
6. Track your content progress and analyze your content and products.
Dashboard style content creator planner product/project plan
It’s important to track your progress and see which content works best. This will help to understand what topics are more trends and which content to create more.
What’s more, analyzing your products and content in the channels you share is the most important to focus on your main marketing strategy.
By the end of each month, you can review and check your monthly performance. About Blog Posts: These might be page views, shares, and click statistics. About the product plan and sales review. For social media: views, shares, clicks, etc.
Good News for our Digital Planner Creators!
I hope this post and the Content Creator Planner help and inspire you to start planning your next content. As with all habits, planning takes time to get used to. But once you do, you’ll see how easy it becomes to run your business and actually have fun creating content and telling people about your brand.
Many of our creator club members are interested in creating Dashboard-Style digital planners or journals. So I am sharing our Free Sample of Dashboard style Content Creator Planner for our creator club members. Feel free to grab and learn how the hyperlinks work.
If you like the Dashboard-style Content Creator Digital Planner, please visit our shop
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