There are so many people doing blogs, but not many of them are successful bloggers. Let’s talk about what strategies a successful blogger has.
It can be a bit complicated, but there are 8 basic strategies.
Here is a infographic about the “8 Strategies for successful blog”
Infographic of 8 blog strategies
Successful blogging isn’t just about getting traffic and making a lot of money. It’s also about creating a blog that helps people, brightens their day-to-day, solves problems, and makes a good impact on the world in general.
1. Start your blog wisely
Starting a blog is very exciting. But before we start, we need to do some research and study.
Before you start blogging, I recommend that you go through some basics.
Get your own domain name and host.
It’s better to avoid free blog hosts and pay for a domain name and hosting your own. This gives you full control over the assets you want to build and allows you to customize your blog in many ways over the life of your blog.
Anylize your niche market.
Before buying a domain name, it’s a good idea to spend some time exploring your planned niche and seeing what others are doing. Try SWAT analysis.
Create a brand moodboard.
The theme and look and feel of your brand and blog are very important. Take the time to find a responsive WordPress theme, and have brand colors, fonts, and logos ready for your brand. This mood board will help you create a consistent brand personality.
Canva has a great tool and resource for creating a brand mood board. Also, there is detailed how to create a mood board and useful templates you can use.
2. Make your headlines stand out
Of course, we all know that headline (Keywords) is important. Eye-catching titles keep readers interested.
Keep studying keyword research.
Make your keywords rank high in Google search results.
To do this, you must adhere to the following principles:
Identify topics that are right for your readers.
Create in-depth pillar posts.
make search engine optimization.
Writing a good headline will increase your click-through rate, even if you are not in the top ranks. Spend a lot of time doing keyword searches. Please use Google Search, Keyword Planner, etc.
Related Article: “How to create profitable blog“
3. Make your layout simple.
When people first start blogging, I think they should include all the possibilities you can offer.
For example, many sites have sidebars filled with ads, link options, image galleries, promotions, and more. Do not put too much.
Personally, I read Apple News, instead direct Large New publisher website. When I read the news on a large news website, it’s hard to concentrate because of the advertisements popping up all over the place.
Keeping your blog simple will give your readers more focus on your writing.
For example, I really like the way Copyblogger does this. By navigating the site, you can quickly figure out what your core business is and it will always be promoted in a very attractive and clear way.
4. Make your email list a top priority
You can also call it a subscriber. It is important to have a steady subscriber list.
Long-term protection of your blog from the fast-changing logic of Google.
These days, it is a mistake to think that social networking sites like Twitter or Facebook or Instagram are better options than mailing lists.
You don’t own your pages on these sites, and they regularly increase and then decrease. On the other hand, email marketing is on the rise. If readers are subscribing to your blog, you get a much higher conversion rate.
To do this, try the following strategies.
Freebie: A lot of bloggers say that giving away for free is over. By offering free giveaways, you help attracting subscribers.
Use pop-ups or slide-out boxes: Pop-ups can distract you, but short-lived pop-ups increase conversion rates. For example, try placing a subscription pop-up window at the bottom of the post.
Mention the benefits of a mailing list regularly. Mention subscriptions in the middle of posts that are seriously helpful and valuable, at the bottom of posts, on your own landing pages, etc.
5. Add resources, tools and useful extras
Links to other blogs and websites are important as they add value to your post. It also helps position you as an expert because readers will associate the great resources you provide with your blog.
Also, most importantly, connecting with other bloggers will reach their radar. Backlinks are really important for your online business and when you link to someone they will absolutely get noticed and share your post or become friends online.
For more information on backlinks, take a look at How to Get High Quality Backlinks in 2021 (7 New Strategies).
6. Make Your Articles Longer and Longer
Sometimes, when I go to a certain blog, I see short texts and images.
It could be the habit of SNS. Because we are so used to social media.
However, in terms of Google rankings, conversions and user satisfaction, we can see that long-form content is listed more.
7. Cultivate uniqueness.
This is a really important thing for new bloggers to understand.
Countless blogs come and go again and again. Competition is also fierce. You need to create the uniqueness that your blog gives.
Personal branding, which is trending these days, should be done. Choose your own color that sets you apart from others.
The book How Brands Grow really highlights this fact.
You are trying to find a way to make your blog memorable and different in the eyes of your readers. How Brands Grow
8. Give yourself plenty of time.
Finally, it takes plenty of time to create a successful blog.
Like most small businesses, blogs have their initial failures.
In the beginning, there is a lot of cost investment. With that in mind, take a long look and don’t give up.
Successful blog
In conclusion: It is time for your review.
Now, check to see if your blog meets all eight Strategies. If any of them are missing, try to fill them in.
Remember, successful blogging is a long-term adventure with ups and downs.
Don’t expect it to be perfect all the time. As long as the overall trend is up, that’s fine.
If you have any other elements, please leave a comment. I would like to share my opinion with you.
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